Out-of-home advertising has been given a 21st century update over the last few years and one of the latest updates comes from the ride-sharing

The 9-5 workday was invented in 1926. Around this time the world also saw the first iteration of the television, the aerosol spray can, and liquid

Whether it’s your gas, your grocery bill, or a meal at your favourite restaurant, prices are going up.  

In 2017, Pepsi launched a ‘Live for Now-Moments’ campaign which included an ad that was targeting millennials “to project a global message of unity,

There’s no question that the retail and ecommerce industries have put their foot on the gas regarding digital innovation over the last two years. And

Rebranding has become increasingly necessary for many brands, regardless of industry. The pandemic turned our world upside down and shifted consumer

Apple is back on top.

Short-form video has become increasingly popular, allowing users to quickly consume information and scroll through never-ending content. Today, 85%

Before we get started, let’s level set here. The definition of TV: A device for watching video content. 

The future of content hinges on personalization and therefore the future of advertising must follow this as well. Just look at how precise social