On Sunday, a projected 3.4 million Canadians aged 25-54 will come together in front of their TVs to watch the kickoff of Super Bowl 54. If the

It’s the most wonderful time of the year. International brands are building lovely, high production value, long form ads to entertain and entice -

Another year has passed, and another round of Television Upfronts have taken place.  Upfronts, as they are known in the industry, are

If you’re reading this blog in 2019 you’ve probably heard of or been exposed to influencers. Using people of influence as a marketing tactic has

Every year, the marketing and technology sectors keenly await Mary Meeker’s Internet Trends Report. She has been touted as a first-rate trend

A dirty secret in the agency world is that many agencies, even those with capabilities in house, end up farming out some of their own marketing.

Late in 2018, we started a major renovation project on our company headquarters.  The impetus for the change was our limited ability to grow and

Everyone and anyone who hasn’t been living under a rock has heard about the Congressional hearing relating to Facebook’s privacy issues. In the

There are now, as of last week’s Joe Biden announcement, 20 people seeking the nomination as the Democratic candidate for the US presidential

How the world has changed. It’s hard to believe that just a few years ago, the social media risks associated with any business were vastly