Black Friday is on the horizon, although for many retailers, the deals have already been rolled out, and many consumers are no doubt taking advantage

Out-of-home advertising has been given a 21st century update over the last few years and one of the latest updates comes from the ride-sharing

Rebranding has become increasingly necessary for many brands, regardless of industry. The pandemic turned our world upside down and shifted consumer

Apple is back on top.

The future of content hinges on personalization and therefore the future of advertising must follow this as well. Just look at how precise social

If you’ve been on the internet recently you’ve probably noticed several articles about Netflix and how the streaming giant has for the first time in

Chances are you’re already a member of numerous loyalty programs. In fact, “Canadians are among the most active loyalty program users in the world,

On March 16, Instacart introduced a new feature that will surely be exciting news for culinary fans finding themselves scrolling the food-related

Influencers are everywhere in 2022. And while influencers have become synonymous with the rise of social media, influencers as a concept actually